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Budweiser: Bring Back The Frogs | Super Bowl Ad

Posted 10 months ago

The most memorable ads are usually the simplest and what’s simpler than 3 frogs in a swamp croaking the brand name repeatedly?

The Budweiser frogs became more famous than any other amphibians in 1995 (they even have a Wikipedia page dedicated to them!) by not really doing much besides being part of a great marketing strategy that was put in play by Anheuser-Busch, the parent brand of Budweiser.

The trio of frogs that featured in the ad garnered a huge fan base after their Super Bowl XXIX appearance. The ad also shows other creatures in the swamp being jealous of ‘Bud’ ‘Weis’ and ‘Er.’ Two lizards, Louie and Frankie, feature besides a ferret in a continuing series of the same ad campaign.

Long story short, the lizards soon replaced the frogs and Budweiser even released a CD titled ‘Frank & Louie’s Greatest Hits’. Why someone would buy a CD sung by 2 animated lizards is beyond me, but it’s clear to see how diligently the marketing team at Anheuser-Busch worked towards building the Budweiser’s brand. The ad may be simple, but one cannot deny its creativity. It’s definitely become a classic and people all over the world have occasionally confessed how much they miss the 3 frogs and want Anheuser-Busch to #bringbackthefrogs!

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20 Comments

  • Swapnil PorwalPosted 10 months agoTheir creativity is fantastic and it is very catchy.
  • dilip chaudharyPosted 10 months agoAn extinct frog that hatches its young inside its stomach might be making a comeback thanks to science! ...
  • jatinaustralia2Posted 10 months agofunny
  • ANUJ RANAPosted 10 months agoawesome.....
  • DevisinhPosted 10 months agolol this is something which i viewed more than once!
  • Neha MishraPosted 10 months agoLol...such a funny Ad... :D
  • Minal BPosted 10 months agoFor 1995, the animations are world class. It also shows how much importance Super Bowl plays in the life of an American hence so much effort put into AD making especially for Super Bowl. This I saw Peyton Mannng mentioning "Buds" live on TV after winning the SuperBowl. I also like the other Budweiser ads.
  • Swapan PanjaPosted 10 months agoVery Unconventional and very creatively compiled , Great.
  • BIbinPosted 10 months agoHatsoff to the brain behind this concept of Ad.
  • shikharPosted 10 months agovery creative and fantastic ad
  • zeeshanPosted 10 months agoBvj
  • zeeshanPosted 10 months agoYo
  • Biswanath DasPosted 10 months agoYour Comment...hi friend love you all..
  • RahulPosted 10 months agoVery creative and fantastic add, awesome Idea
  • meetPosted 10 months agovery funny video
  • krishnaPosted 9 months agoAd is too long
  • munish kumarPosted 9 months agovideos have lot of fun
  • AnuragPosted 6 months agoLoved it
  • RiyaPosted 1 month agoA different scene altogether using lizards to market the brand. Innovative, a bit tough to digest though, lengthy but practical. Good one.
  • MamtaPosted 2 weeks agoFantastic animation and superb

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